About Blue Turtle
Blue Turtle is not just a brand—it’s a way of life rooted in purpose, creativity, autonomy, intentionality, and holistic growth. We embrace simplicity, nurture meaningful connections, and craft profound experiences that inspire both personal and collective evolution. Through a unique coaching blend of the creative arts, embodiment, music and more, we guide, accompany and empower individuals towards deeper self-awareness and a clearer sense of purpose. Our approach encourages you to embrace ultimate freedom—freedom to explore your true self, to navigate life’s challenges with grace, and to live with authenticity, creativity and autonomy.
Our community embodies the spirit of Ubuntu, an African philosophy that highlights our interconnectedness and the importance of mutual respect: “I am because we are.” This belief in shared growth drives us to create safe, supportive spaces for meaningful conversations and personal transformation. We understand that as each of us grows, we contribute to the strength and well-being of the whole.
Commitment to Sustainability
Blue Turtle is committed to advancing six of the United Nations Sustainable Development Goals (SDGs), ensuring that our work contributes to both individual and global progress:
Blue Turtle promotes lifelong learning and coaching, helping individuals unlock their full potential through creative arts, mindfulness, and personalized growth journeys for children and adults alike.
Blue Turtle fosters gender equality by empowering women and girls with self-awareness, confidence, and purpose through arts-based coaching and education, creating equal opportunities for all to live experiences for personal growth and transformation.
Blue Turtle addresses inequalities by providing access to coaching programs for transformative experiences for underprivileged communities, promoting inclusivity, personal growth and holistic well-being.
Blue Turtle advocates for ocean sustainability by raising awareness of marine conservation and encouraging responsible, regenerative practices in all our community projects and products.
Blue Turtle supports environmental stewardship through sustainable practices, focusing on land preservation, reforestation, and promoting the importance of biodiversity in our educational and creative arts products.
Through safe, inclusive spaces, we foster meaningful conversations and personal transformation, contributing to a more peaceful and just society.
Our Ethics
- Lifelong Learning: Blue Turtle embodies a philosophy that encourages continuous development and intellectual curiosity. Learning becomes a way of life, a path to growth and fulfillment.
- Authenticity: Emphasizing the importance of showing up as our true selves, we promote self-awareness, honesty, and living in alignment with one’s ethics and North Star.
- Purpose and Impact: Everything done within Blue Turtle has a deeper meaning, focusing on creating a positive, sustainable and regenerative impact on both individuals and the world.
- Expressing through the Creative Arts: Blue Turtle harnesses the power of creative arts & embodiment to inspire personal growth, self-expression, creativity and emotional well-being.
- Collect Memories and Live Experiences: The focus is on accumulating meaningful life experiences and memories rather than material possessions, guiding individuals to connect with the richness of life rather than the burden of consumption.
- Respect and No Judgment: At Blue Turtle, every person is treated with respect and openness, fostering an environment free of judgment where everyone is encouraged to express themselves.
- Confidentiality: Trust is central to Blue Turtle’s practice, and all personal information shared is handled with the utmost confidentiality.
- Diversity: Embracing diverse perspectives, cultures, and backgrounds. Blue Turtle believes in the strength that diversity brings to personal and collective growth.
- Global Impact Mindset: With a vision that transcends local boundaries, Blue Turtle aims to make a meaningful contribution on a global scale, driving change that echoes far and wide.